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21/01/2010
GRIMOLDI FOR PANINI: A PRESTIGIOUS LIMITED EDITION COLLECTOR’S WATCH
The partnership between the Panini group and Grimoldi Milano – the renowned fashion watch company and jewelers based in Milan – has produced an exclusive watch inspired by the famous "rovesciata" (bicycle kick) icon which is a characteristic feature of all the Panini Italian football sticker collections since the very first collection published in 1961.
The watch, crafted with the flair and skill of Grimoldi Milano, is a limited edition of only fifty pieces. The red outline of the bicycle kick on the watch face represents and embodies the Panini universe: looking for the stickers, collecting and playing with them, as well as all the emotions aroused by the Panini football stickers which have excited and entertained at least three generations of football fans of all ages.
The watch uses state-of-the-art technology: thanks to a special procedure which is exclusive to a few selected players in the watch industry, the steel case is coated with a layer of a special completely hypoallergenic rubber, while an antiglare varnish has been applied to the scratch-resistant sapphire crystal. The movement is mechanical, with a device for automatic recharging and the sporty design has a strong masculine feel: besides the oval shape, particular attention has been paid to the curvature so as to make the watch as ergonomic as possible. The many fine details, such as the 8 screws on the bezel, the large size used for the numbers 12 and 6, which stand out on the dial, make the watch really unique and modern.
The BO2 model is already on sale in Grimoldi's boutiques in Milan, while Spring 2010 will see the launch of the second Grimoldi for Panini collection, based on the VABENE model.
The result of this connubium between Panini and Grimoldi, is a "must-have" timepiece, a valuable "goal" for collectors and enthusiasts of objects that mark the passing of time, but remain timeless.
Contacts:
The Licensing Machine: info@thelicensingmachine.com
Grimoldi Milano : info@grimoldiorologi.com
The Licensing Machine:
A division of Panini UK Ltd. representing TV, home video, promotional and merchandise rights.
About Panini S.p.A.
The Panini Group, established almost 50 years ago in Modena ( Italy ) with subsidiaries throughout Europe and Latin America, is the world leader in the published collectables industry and the leading multi-national publisher of comics, children's magazines and mangas in Europe and Latin America. Panini is also the most important distributor of comics and mangas in the Italian specialty stores and it is very active in the Multimidia sector . The company has distribution channels in more than 100 countries and over 800 employees. Panini S.p.A., viale Emilio Po 380, 41126 Modena. E-mail: info@paninigroup.com - www. Paninigroup.com
About Grimoldi Milano:
The Grimoldi family has been in the watch and jewellery industry since 1950 and today the four children of the founder, Anselmo Grimoldi, work with their father in the many boutiques in Milan. Grimoldi creations are now distributed in several countries around the world and are protected by international brands
Grimoldi boutiques in Milano
Via Manzoni 19
Via Manzoni 39
Corso Venezia 5
Piazza Duomo 19
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